TGDS Graduate Caio

The Graphic Design School graduate Caio is a web designer based out of Ottawa, Canada. Caio loves layout design, exploring colour and claims Futura as being the typeface choice of the moment.

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Hey Caio! Tell us a bit about you.

I hail from beautiful Ottawa, Canada’s capital. My favourite colour right now is blue as you can see on my website ( Favourite typeface right now: Futura (I like space movies and space stuff and Futura makes me think of 2001: A Space Odyssey, my favourite movie). Favourite foods are pizza and ramen.

Personal Identity - Corporate Identity Design

What or who inspired you to be a designer?

I started my career working with maps, then moved on to web design. In those fields I gained an appreciation for typography, colour, and layout. Graphic design was the next natural step and the culmination of that journey. It was also the realization that design is everywhere and I wanted to be part of making it.

Canadian Railways - Corporate Identity Design

What are you up to in the design world at the moment?

I’ve been working to expand my portfolio and website. So I’ve been busy designing, trying things out to hone the skills I’ve learned. I’ve also built a blog that’s a little about design but also about my other interests. I’m also doing website work for the Ottawa Arts Council.

Maps - Logo & Campaign Design

What is your favourite part of the design process?

I’m a fan of exploring colour, so choosing the colour palette for a project based on the research I do for the project and its needs, is a fun part of the process.

Maelk - Packaging Design

You were really into all sorts of design disciplines at TGDS, branding, campaigning and even packaging.
Have you a fav?

I like them all, but branding is probably the best part for me.

Humanitarian Coalition - Website & UI Design

Tell us anything you would like to about your featured works.

For the packaging design exercise, from the start I had the concept of using colour as the main element to differentiate among the different milk products. For the branding exercise (Canadian Railways), after doing research on existing rail companies, I wanted to create something distinct from those, which I think was achieved. I got feedback from a couple of designers about that product, as part of the last module of the TGDS program. It was interesting and helpful to hear their perspective and it made me make small changes.

What did you love most about studying design?

I love that from the basic concepts that you learn, a) you have a set of tools and skills and b) you can really explore a wide range of possibilities. Sometimes the simplest of changes make a whole lot of difference.

What’s your dream design job?
Don’t hold back!

It’d probably be working for a magazine that covers city life, places or travel like Monocle or Canadian Geographic. Or perhaps working at one of the art galleries/centres we have here in Ottawa.

Pandemic & the City - Photography & Layout Design

Japan - Map & Layout Design

What would you say to someone about to embark on their own journey in design?

The main thing would be to go for it! Seeing the work of amazing designers out there is intimidating and it might discourage some. But they were also at the same place you are now. I’m a better designer now than I was two years ago and in 10 years time, I’ll be better still. Learn the skills and start trying things out. Sketch and sketch some more. Explore the different areas of design and see what you like and what you are good at. Notice things you always seem to include in your design. They may become your thing, part of your style. Also, make the time to design things you want to design and share it with the world.

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